首先，我们要给“优势”下个定义：与其他同一项目申请者相比较，尤为突出的能力，或与众不同且加分的经历，才可称之为优势。反之则不然。比如，会计，作为商科的大热专业，竞争尤为激烈。超过80%的会计专业的申请者们，都在自己的素材或者文书初稿中提到自己“对数字天生敏感”。没错，跟小编这种3个人吃饭花了133块钱，每个人摊多少钱，还需要敲一敲计算器的相比，各位的数算能力的确是个优势。但是，当一项技能是申请某一项目的必备素质时，在个人陈述中去夸耀这样的技能，不仅不能将其视为“优势”，反而显得自己缺乏其他亮点，而不得不去谈这项大家都有的技能。
接下来，我们来聊一聊可以称之为“优势”的东西。
家庭实力
不要误解美帝崇尚“个人英雄主义”就是啥啥都靠自己。谷歌帅哥副总裁Larry Page在2009年UMich的演讲中，也是上来就扯家庭关系。
A long time ago, in the cold September of 1962, there was a Steven’s co-op at this very university. That co-op had a kitchen with a ceiling that had been cleaned by student volunteers probably every decade or so. Picture a college girl named Gloria, climbing up high on a ladder, struggling to clean that filthy ceiling. Standing on the floor, a young boarder named Carl was admiring the view. And that’s how they met. They were my parents.
事实上，很多老美的个人陈述里在提到选择某个学校的原因是，会直接说，我爸爸是这个学校的，我妈妈是这个学校的，我哥哥姐姐是这个学校的，我们全家都是这个学校的。所以，如果家里人是你女神校校友，这绝对是个可以炫耀的点。
除此之外，适当地炫富也是可以的，尤其是申请商学院的众亲。录取委员会非常关心，如果他们录取了你，你的未来发展空间在哪里，而老爸老妈的企业，是长期职业发展规划里的万能钥匙。只有两年工作经验的E君(GT:700+102)在500字的申请范德堡MBA的Essay中写道：
I had the honor to receive an invitation from 某人, a second-year graduate student at Owen,to participate in 某活动. Ever since, I maintained frequent contacts with 某人 and gained profound insights of high-quality education of Owen MBA program. I am especially interested in the your MBA Leadership Development Program, because,in the long run, I will take over my father’s company, 某公司. I aim at leading the company to 某宏伟目标. I need to expand my international outlook and strengthen my unique leadership to look for the best interests of my family business.
As a matter of fact, I have already involved in managing my father’s company as the Manager of R&D Center. I contributed to building and developing the research team and led the team to directly communicate and cooperate with 某国际企业 to adopt their technology to produce 某产品, which was the first of its kind in China. According to our financial report, this project will probably generate revenue of RMB 数字 by the end of 年份. As 某人 recommends, Owen emphasizes on experiential learning, through which I will not only form a solid theoretical grounding but also engage in a wealth of real-world practices.
虽然E君工作经验尚欠，而且，说实话，刚在企业工作两年也不可能真正得到实质的领导岗位。但是这个Essay的开篇定会令录取委员会留下印象，也为他后来拿到录取起到了推动作用。
注意：上述范例仅用于解释说明工作， 请勿非真实地用于个人文书中。
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（实习编辑：杜保云）
